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CREAM ADVERTISING PTY LTD
Sydney, New South Wales, Australia
October 2000 to October 2004
SENIOR ART DIRECTOR / GRAPHIC DESIGNER
Clients: Porter’s Liquors, Getronics, Wholesale Kitchens, Sydney Kitchens, Freedom Kitchens, Chesterton International, Leda Holdings, Hordern, Tim Green Commercial, Salter Associates, Skye Pacific, Getronics, Roderick, Surf Toyota and Hyundai cororate
- Mentored two junior designers (from 2003)
- Managed creative department workflow
- Created concepts for client print materials and print and television advertising
- Was direct client contact for Porter’s Liquors, Wholesale Kitchens, Freedom Kitchens and Sydney Kitchens, some of our most important accounts
- Art directed, designed and produced projects, and prepared files for prepress using Indesign, Photoshop, Illustrator and Quark
- Directed photoshoots for some commercial property clients and Porter s Liquors
- Proofread and copy-edited all projects
- Performed press checks
- Transmitted ads electronically using Quickcuts, a service automating pdf creation and ftp to media
- Determined network, software and hardware needs
- Trained staff in production standards, software and operating system usage
- Created archiving structure for client work, from server to back up
- Maintained creative department Macs – acted as IT help desk, installed system and other software, diagnosed and corrected problems on individual Macs and created and maintained databases for software inventory, font and image libraries in Filemaker
- Trained staff in production standards, software and operating system usage
- Streamlined, fixed and maintained font library in Adobe Type Manager